Online Grocery Shopping In Pakistan

With the passage of time, a  boost in online grocery shopping has been observed among people all around the globe, including Pakistan. This shows a 180 degrees turn in the consumer behaviours who once preferred to visit supermarkets; get to touch and feel a product before purchasing it. Now, though, people use the web for conducting most of their shopping. It’s much easier to browse through a few websites to buy the products you want rather than walking from aisle to aisle to get what you need. 

The e-stores, internet marketplaces and social websites provide users with a large variety of products to choose from. People get up to date and detailed insights into the products of their choice, along with pictures and reviews from other customers. The idea that you can fill items into your cart by just sitting at home is attractive to a majority of people who have busy lifestyles. 

online grocery store


In the major cities of Pakistan like Islamabad, Rawalpindi and Lahore, the people find it hard to have to drive down to the supermarkets, spend hours there to purchase what they require. Ordering grocery online is a much simpler and easier solution that supports busy lifestyles very well.

Why People Prefer Grocery Delivery Services?

There are many reasons why people find these services much more convenient to traditional grocery shopping, such as the following:

1. Time-Saving 

Time is money. In the modern world, this saying is truer than ever. We have tasks scheduled one after the other, with hardly a moment to breathe. Wanting a good career and financial stability for ourselves and our loved ones spares us very few moments to relax and enjoy life. Physically purchasing groceries; finding the cheapest grocery store, driving down there, and then roaming into different isles to look for what you want, all require one to subtract some time from the already limited time one has spared for themselves. Technology has taken the majority of our life, so why not let it help us in saving time, doing something positive for us? 

2. Hassle-Free Way of Shopping 

Not only does traditional shopping cause you mental stress, but it also causes you a lot of hassle. The best way to get through it, I’ve found out, is by simply downloading an online shopping app, in this case a grocery shopping app, such as howmuch, and ordering away. With online grocery delivery services, the issues such as stress and anxiety of going to a store are erased! You can simply sit back and order away, without worrying about any of this. No longer do you have to face the hassle of going down to the shopping store and actually shopping!  

3. Price Comparision 

With online shopping; be it of clothes, food or grocery, you can easily compare prices of products offered at one store with the same products offered at other stores. This allows you to get the best prices as the price comparison is very simple and easy; just requires a few clicks. The sellers are also aware of this which is why they also try to set the best rates possible for them of their products.

4. Always Available 

One of the biggest pros of shops online is that they allow you to conduct your shopping any time of the day. You are not bound by the supermarket’s timings. Even if the supermarkets are closed, these online stores save your order details and place it with the shops as soon as the supermarkets open up. You don’t have to place your order again and again or keep track of the opening and closing timings of any store.  

For example, I order my groceries from howmuch.pk, which is an online grocery shop working in Islamabad, Rawalpindi and Lahore. Anyway, as I am a working person, it is convenient for me to place my orders late at night; the time when no grocery store is open for working. So, I place my orders and go to sleep. The next morning, I have them delivered to me at my doorstep!

5. No longer Waiting in Queues 

The frustration I feel upon waiting in huge queues at the supermarket is unlike any other. Patience really isn’t my strong suit and supermarkets’ long lines definitely test one’s patience. The funny thing is, usually the grocery stores have the biggest lines. Probably because buying groceries is necessary for everyone! You can live without purchasing a new dress, but you need to buy food to cook and eat! Purchasing items online remove the need to stand in long lines and facing torture! Grocery shops online have honestly revolutionized my way of shopping. I can’t remember the last time I went to a supermarket for purchasing my groceries. 

6. Your Safety 

Given how dangerous it is to carry cash these days, it is a blessing to be able to conduct all your shopping at home. Even carrying a card is not safe because you can be intercepted at gunpoint at an atm. Online shopping truly is the safest option. Grocery shopping is a necessity and most people like to conduct it all in a single day, usually once a month. This means spending a large chunk of money on a single day. Thanks to technology evolving day by day, online payments are also getting safer and safer. Besides, one should always care about their personal safety over monetary. Online shopping ensures that you don’t put yourself in harm’s way. 

7. Discounts/Promotions 

There is a lot of competition in online delivery services because of how popular online stores have become. Every e-commerce site wants to win this competition and to do this, online stores offer different promotions and discounts. I never thought I could get some amount off buying groceries, but a few days back, my go-to online grocery shopping site, howmuch, had 25% off on the total order. This was just an example of the many many discounts, vouchers and promotions run by online delivery services. 

All in all, with the evolution of technology, so have the shopping ways. We should not treat it as something bad, rather it can be deeply beneficial for us. So, stop wasting your precious time, energy and money on shopping from bricks and mortar stores and embrace the ease technology bring to you in the digital age! 

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